Learn the #1 way to quickly position yourself as a thought leader or expert in your industry!
Have you spent years thinking about writing a book to share your story or demonstrate your expertise?
Writing a book probably seems like too much work. But by showcasing your knowledge in a book, you can change more lives and build your business or side business at the same time.
The good news is that once you have a step-by-step system, like the one outlined in this book, it's not a difficult dream to achieve.
Savvy entrepreneurs, coaches, consultants, and professionals know that becoming an author is one of the most effective ways to land appearances on TV, radio shows, and popular podcasts. Adding "author of" to your bio can help you book prestigious speaking gigs and prove that you're the expert everyone in your niche is looking for.
This guide takes you by the hand and helps you identify the best idea for your book, shows you how to write it, and explains what to do to self-publish it and get people to buy it. (Hint: Recording yourself and transcribing the results isn't enough.)
Confused about where to start? This system will help you jumpstart your book.
Wondering how to increase book sales? These experts show you specific ways to sell more books.
Not sure how to use your book to create more professional opportunities? It's laid out for you here.
Feel like a used car salesman when you promote your own work? Follow the steps in this book to use social media in ways that win you fans who are happy to buy your book and your other products and services.
These strategies work for professionals in every arena from coaches and consultants to executives, small business owners, solopreneurs, and brick and mortar shop owners.
Increase your value as a speaker. Build your coaching or consulting business. Demonstrate your expertise in your niche. Earn free media exposure. Or simply share a life-changing story!
Read an excerpt:
WRITE THE RIGHT BOOK: 8 Steps to Take You from Idea to “The End”
I looked up from my laptop to see a stunning woman walking toward my table in the coffee shop. Heads turned as she crossed the room, but she seemed not to notice. In a place filled with people dressed in their casual, work-from-home duds, she was the odd woman out. Topping six-feet in her designer heels, she was dressed for the corporate takeover of a fashion house.
This prospective client had me sitting up a bit straighter before we’d exchanged two words. She owned the room without even trying, but the minute she smiled, I knew I wanted to work with her.
“I have to tell you,” she said. “I’m not really a writer.” Perplexing words from a woman whose work I’d seen in national magazines, a woman I knew had already written and self-published a book and who was looking for help getting her second one ready for publication.
As we talked, I realized she was right when she said she wasn’t a writer in the strictest sense of the word. What she meant was that she’d never set out to write for a living and that would never be her focus. The heart of her business was coaching, speaking, and teaching through her online courses. She wrote books as a means of reaching more people, positioning herself as an authority, and producing another income stream. Together, all those things made up a very successful business for her.
I do consider myself a writer. Writing books is my passion, but
it’s only one of my passions and only one facet of my business. I’m just as passionate about my work helping other people write their books. If you’re a writer too, that’s excellent. All of this will be easier for you.
But for the rest of the world, for people who’ve never thought of themselves as writers, writing can seem like some mystical skill or special talent you have to be born with or spend decades mastering. Nothing could be farther from the truth.
You don’t have to be that person who earned an A+ on every essay in school. These days we have software to check our spelling and punctuation. They’re imperfect, but they catch most of what we screw up. More importantly, if you invest some time in a few specific pre-writing strategies, writing a book will be much like managing any other project. It’s really just a matter of following a formula. With that formula, you turn your ideas and existing content into real profits. Revision and editing will smooth out the rough edges.
Anita Rochelle Paul is an author coach and independent publisher. She helps new and experienced authors self-publish high-quality, business-building books that don’t look self-published.
Candice L Davis works as a ghostwriter, book coach, and editor. She helps people get their ideas, experience, and expertise on the page, so they can write their books and enjoy the benefits of being an author.
Social media marketing pro Carol Joyce Dunlop teaches authors to use social media to make sure the right readers find their books—without spending all day online.
Carol, Anita, and Candice believe everyone has a story worth telling. Together, the “Write Books That Sell Now” team has helped dozens of entrepreneurs, professionals, and other experts become authors so they can grow their businesses and change more lives!